It all started with a simple idea — to create clothes that feel as good as they look. What began as a passion for quality, fit, and fabric turned into late nights sketching designs, experimenting with textiles, and dreaming of a brand that could blend comfort, style, and confidence.

When we started WE had only just a deep belief in craftsmanship and the courage to do things our own way. Every piece we make still carries that same energy — thoughtful, detailed, and made to last.